About Us


Our philosophy's pretty simple: we don't take fashion or life too seriously.

We recognize individuality. We see you. We embrace it. We make fashion accessible and fun. Fashion is for women, all women. We are guided by our values of passion, agility, creativity and teamwork. We pride ourselves on our inclusive culture and team spirit and we believe in operating in a fair and sustainable manner. It is important for us to run our business in a way that benefits all of our customers, friends and clients, and we seek to engage with them on a regular basis.